Volvo decided to go the Electric way"/> Volvo decided to go the Electric way

Volvo decided to go the Electric way

Volvo decided to go the Electric way

Volvo Electric Concept

Volvo Electric Concept

Volvo made a major announcement about their future, by 2019 every model will have a hybrid and electric model. Not only that they are pushing to go all electric as well. Volvo is trying to transform their entire range into electric or hybrid. Volvo is trying to phase out the cars that are solely powered by internal combustion engine. Volvo is also planning to launch 5 new electric cars between 2019 and 2021. This makes Volvo the first company to take a major decision regarding its future towards the EV’s market apart from Tesla.

Volvo Electric Concept

Volvo Electric Concept

With increasing demand for the Electric vehicle in the market, Volvo is responding considering the current and future needs. With the pollution norms getting strict every year, and addition to this the subsidy offered on EV this seems to be a viable option too. Volvo president is quite determined to make Volvo the first premium car company to transform from internal combustion powertrain to Electric powertrain. Volvo Customers have three option to choose from a plug-in hybrid system, 48v hybrid system, and full electric mode. By doing this they are targeting a larger consumer market as well. For instance, their flagship SUV will rival both Tesla Model X as well as Audi Q7 e-tron.

Volvo Electric Concept

Volvo Electric Concept

With this strategy, Volvo is trying to sell to a larger customer base. As of right now, Volvo XC90 comes with a hybrid system as well. But from 2019, hybrid and electric variants will be available in its all line-up. Volvo has also confirmed that the EV will be available in two choices. Medium power and long range and high power and long range up to 310miles. The option with a 310-mile range is the one that has to face the likes of Tesla Model X. Another thing that is confirmed is that the five new EV’s to be launched between 2019 to 2021.

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